Android

Student philosopher Anna wakes up after a rough party and a meeting with former, but remembers nothing about last night. On the mobile phone the girl finds the new appendix under the name "Iris" which suits in the beginning to Anna to taste the helps and the help in study. But it is soon found out that the program not only helps, but also watches closely the owner of phone. It is more than that, the appendix knows how to lead up people to suicide, is able to extend with speed of a virus and attracts where big danger, than simple phone. To stop "Iris" it appears absolutely not easy.

Android

Perhaps, "Android" in general never would get in sight of the audience, do not conceive it founders interesting experiment – the appendix is attached to the film for the mobile device which needs to be started during viewing of the film and to feel the new feeling named authors «the double screen».

In general phones in a cinema hall – the evil. But, as it appeared, not unconditional. The unwritten public contract suggests visitors of a cinema to refuse writing of messages, surfing or calls to time of viewing of films. Lit up in darkness of a cinema hall the screen of the mobile phone irritates not less conversations at the top of the voice, a crunch with popcorn or infinite circulation in front of the screen. However the films similar to "Android", establish other rules. In this case refusal of use when viewing a picture of the mobile device deprives of the viewer of several interesting details. The public contract thus changes: now phone – the inseparable part of a tape and understanding of it, and also devices of all audience working synchronously in a hall allow to be discharged of rejection of mobile phones in cinema halls.

Android

Despite speaking name, the annex to the picture "Android" works and at Apple company products

"Android" is, of course, cinema first of all. But there is no at it a telephone addition, the picture simply would not cost any discussion. It is the banal youth thriller which propagated always if not one hundred, some tens units a year. History about the program in mobile which annoys the hostess of a tube moreover and after emergence at that difficulties with study, sudden return of the ex-boyfriend, problems with health of the brother – a stamp on a stamp and a banalshchina. Actors too hardly far left from level of school amateur performance. But authors of it at all do not hesitate and do not hide. They have a confidential weapon which keeps the audience in suspense almost all film thanks to effect of the second screen.

Android

The budget of a picture made one and a half million euros. In the homeland "Android" earned only 350 thousand, for hire a tape got in Russia, Hong Kong and the USA

Before a campaign in a cinema the audience should spend a little time and to load on the phone the corresponding application. Before the viewing beginning the program needs to be started, and then during a session your phone will carefully watch through a microphone the events on the screen that in the responsible moment to expand a picture. How? We will not begin to open all forms of interaction of the program and the viewer, we will mention only that the aaplet sometimes shows the events on the screen from other foreshortening, sometimes supplements incidents by articles from newspapers, sometimes simulates SMS correspondence or calls of heroes each other. One of the brightest scenes with its use – mass mailing of a virus roller. When you receive shocking video on the phone at the same time with huge audience on the screen moreover and see the same, as characters of a tape, it really works! And we mentioned only a part from an aaplet arsenal.

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